With Father’s Day around the corner, we know food and beverage brands want new and creative ways to celebrate dads. Today, we will share some of our favorite healthier beverage options to gift to any dad during the celebrations.
Many dads care about staying active with their kids and setting a good example through healthy living. Therefore, CPG beverage brands have a great opportunity this Father’s Day to highlight options that will appeal to not only dads but families who want to focus on their health.
Today, we will share some of our favorite better-for-you beverage options to make this Father’s Day special.
Healthy Beverage Brands Make An Impact On Families
With health and well-being becoming an increasing priority, your CPG beverage brand should positively influence dads and their families.
Consumers are moving towards healthier beverage options for a good reason. These drinks aren’t new; they have been around for quite some time, but consumers, especially parents, are growing more aware of what they consume for themselves and their families. So, how you market your brand can positively impact others.
Let’s explore why healthier beverage options matter for your health and how they can impact your life. Why do “better-for-you” foods matter? Take sugar, for example. The average American consumes 22 teaspoons of sugar daily, way past the recommended amount. This has been linked to an increased risk of heart disease and diabetes. According to the CDC, about 1 in 3 adults has prediabetes. Choosing healthier beverages can significantly reduce these risks and keep Dad’s health on the right track.
Dads can set a positive example for their children and promote a healthier lifestyle by choosing healthier beverages. Healthier beverages like infused waters and low-sugar options can give dads sustained energy throughout the day, energizing them for quality family time.
Top Healthy Beverage Options for Dad for a Festive Father’s Day Celebration
If you’re looking for festive and appropriate beverages for Father’s Day, here are some great options to have Dad raise a glass with a smile. Our healthy beverage choices have natural flavors, less sugar, and fewer calories, so you can show Dad that you’re truly invested in his health.
Kin Euphorics
Sometimes, dads need something rejuvenating to help them relax and recharge without the unwanted side effects from other less healthy options. This is why Kin Euphorics comes in as a non-alcoholic, mood-boosting beverage made from natural ingredients that boost feelings of calm, focus, and joy. We live in an increasingly stressful world, so these functional tonics provide dads with a sense of relaxation without any side effects.
Many families already appreciate how Kin allows their loved ones to socialize while feeling energized and clear-headed. This line of feel-good drinks combines adaptive botanicals and nootropics in each blend to help reduce anxiety and promote a sense of overall wellness. Hence, Kin can provide an uplifting experience to celebrate our superhero dads.
Oatly
With a staggering 30-50 million Americans being lactose intolerant and another 60% unable to drink regular milk, it’s clear that the popularity of plant-based milk options is on the rise. And as a health-minded dad, you’re part of this growing trend. So, if you’re looking for a deliciously sustainable way to take your Father’s Day refreshments to the next level, try Oatly.
Oatly has emerged as an ideal alternative for health-minded dads looking for lighter dairy swaps. Their smooth, creamy brews contain only 60-130 calories per serving, compared to whole milk’s 150-calorie splurge. Not to mention, they have a much lower environmental footprint.
We especially love how Oatly delivers feel-good factors like beta-glucans for heart health. Their nutrition is fortified with calcium, vitamins, and minerals. This easy upgrade ensures your Father’s Day fuel keeps you in top form. Oatly also offers frozen desserts and “oatgurt” in various flavors, so you can never run out of options.
Switch it up this Father’s Day with an overnight oats recipe using Oatly. Here’s a recipe you can try!
Ingredients
- Oatly oat milk
- Rolled Oats
- Yogurt
- Melted dark chocolate
- Peanut butter
- Maple Syrup
- Vanilla extract
- Peanuts (for topping)
Directions
Simply combine the rolled oats, Oatly milk, yogurt, maple syrup, and a few drops of vanilla extract in a jar. Then top it with a thin layer of peanut butter and leave it in the fridge overnight. When you bring it out, melt some dark chocolate and put it on the oats. Then, add the peanuts as toppings. And there you have it! You’ve made a healthy and delicious treat for Dad.
Are you interested in Oatly’s digital marketing strategy? Check out our detailed review!
Olipop
This Father’s Day, raise a refreshing glass to health with Olipop. Olipop is the pioneer of prebiotic soda. Unlike other sugary sodas, each crisp 12oz can of Olipop contains only 2-5g of natural cane sugar but a digestive-boosting 9g of prebiotic fiber.
Clinical studies show that prebiotics can promote healthy gut bacteria and regulate blood sugar. So, Dad can indulge his soda cravings without worrying about his blood sugar increasing.
With a plethora of flavors to choose from, including Classic Root Beer, Vintage Cola, Classic Grape, Ginger Lemon, Strawberry Vanilla, Cream Soda, Tropical Punch, and more, Olipop is a one-stop solution for satisfying dad’s soda u. What’s more, each of their delightfully refreshing recipes contains a mere 45 calories, giving Dad the freedom to enjoy seconds (or thirds) without hesitation.
Poppi
Poppi sodas are a craft soda brand that uses natural cane sugar instead of high-fructose corn syrup, so you can treat yourself to a fizzy drink without all the extra calories and sugar. All their drinks are made with natural cane sugar instead of high fructose corn syrup and contain real fruit flavors rather than artificial colors or sweeteners. Each can has just 100 calories and 26g of sugar.
Poppi offers natural flavors like cane sugar cola, berry, orange, cherry limeade, and ginger lime flavors, as well as seasonal picks you won’t find anywhere else. So, there’s something for every dad’s taste. And if you want to do something extra special for Dad, try this easy and healthy mocktail recipe.
You’ll need these ingredients
- Poppi Ginger Lime Soda
- Three limes, 1 quartered, two juiced (about 1/4 cup)
- 3/4 loosely packed fresh mint leaves (plus two sprigs for serving)
- One piece of fresh ginger peeled and roughly chopped
- Two tablespoons light agave syrup
Directions
- Start by adding the mint leaves, lime quarters, and ginger to a cocktail shaker. Use a muddler or the handle of a wooden spoon to muddle them until the mint releases its oils, which should take about a minute.
- Add the lime juice, agave, and 2 cups ice and shake vigorously until the strainer starts to develop frost on the outside, 30 seconds to 1 minute.
- Strain the contents between 2 large rocks or highball glasses filled with ice.
- Pour 6 ounces of poppi ginger lime soda into each glass and garnish with a mint sprig.
Serve and enjoy with the whole family!
Ripple
Ripple’s nutritionally dense, dairy-free milk line is perfect for dads looking for healthy yet indulgent beverage options for Father’s Day celebrations. The plant-based proteins like the ones found in Ripple provide essential benefits compared to dairy, and they are a B. Corp certified business!
Ripple milk is made from high-protein peas. It is lactose and soy-free but contains 8g of protein and only 7g of sugar per serving. It also comes in varieties like Original, Chocolate, and Vanilla, perfect for enjoying straight or mixing into coffee or smoothies for Dad. Ripple’s lineup of protein shakes in Coffee, Vanilla, and Chocolate flavors would certainly not make Dad feel like he was settling for something less tasty.
If you choose Ripple plant milk for Father’s Day celebrations, you’ll support him in leading an active lifestyle with cleaner, better-for-you ingredients without compromising taste or enjoyment. He’ll also love the fact that Ripple is naturally creamy without any added thickeners or stabilizers.
Sunwink
Sunwink’s plant-powered tonics are a festive way to celebrate Father’s Day and health priorities all in one. With today’s fast-paced lifestyle, fatigue is common, yet processed and sugary drinks provide only temporary relief. That’s why all of Sunwink’s drinks are naturally flavored using antioxidant-rich superfoods like ginger, hibiscus, and ashwagandha, which can help reduce stress and provide digestive support. They deliver this functionality in a lightly sweetened, fizzy package any dad is sure to enjoy.
We’re confident that Dad will love sipping on one of Sunwink’s subtly sweetened flavors, like Digestion Lemonade or Detox Ginger, while relaxing over the festive weekend. And with only 8g of natural sugars per serving, Sunwink’s tonics are a healthier choice that will satisfy fathers without the excess calories or blood sugar spikes of soda.
Surely Wine
Surely Wine is a guilt-free way for dads to celebrate, free from the worry of any alcohol, calories, or hangovers. It’s made using the finest grapes from California, which pass through a patented process that removes the alcohol but keeps all the delicious wine flavors. This year, position Surely as the festive companion that lights celebrations without causing hangovers.
Wine is one of life’s little pleasures. But alcohol can prevent Fathers from being present and active on Father’s Day. Surely Wine solves this problem. Now, Dad can sip on Surely’s delicious Rosé or Brut varieties all afternoon without getting dehydrated or sleepy from sugars and calories like regular wine.
Wild Wonder
Wild Wonder is a delicious alternative to soda. It’s made with real fruit juice and herbs, and each can of Wild Wonder contains just 6 grams of sugar, offering both flavor and hydration without the subsequent sugar crash. This makes it a great choice for the whole family, ensuring everyone can enjoy a tasty and healthier beverage option.
What sets Wild Wonder apart is how it focuses on feeding the good bacteria that keep your gut balanced. So, unlike sodas or sugary drinks, these refreshing and lightly flavored beverages won’t upset Dad’s stomach during busy celebrations.
Wild Wonder comes in a bunch of fun flavors, such as Mango Gold, Peach Ginger, and Pineapple Paradise. Their variety packs even let you try several flavors at once. This Father’s Day, Wild Wonder can get ahead by gifting fathers a variety pack with different flavors. Or, for a truly memorable gift, you can put together a Wild Wonder picnic basket filled with Wild Wonder drinks, snacks, and other dad-themed accessories.
Dad Influencers Making Waves with Healthy CPG Beverage Brands
Chef Emeril J. Lagasse II
Chef Emeril Lagasse is widely known as the iconic “Bam!” chef from his successful cooking shows on TV. But this amazing chef, who is also a father to four children, partnered with Oatly Milk to share how their products fit seamlessly into his culinary adventures and active lifestyle. This partnership has helped to provide credibility to the brand, further emphasizing how it can be part of a healthy diet.
Mason Hereford of Turkey and the Wolf
Last summer, Oatly joined forces with influential dad and chef Mason Hereford of Turkey and the Wolf to make delicious Oatly desserts with and for the locals in New Orleans. In their three-part series covered by Sandwich Magazine, Mason, in conjunction with Oatly, rented an ice cream truck in New Orleans and drove around making mouth-watering desserts using Oatly desserts for random guests. By sharing what he makes using Oatly’s range of beverages, Mason was able to get people interested in picking some up to try for themselves.
Vic Zagami
Oatly took its marketing to a whole other level by introducing a new series called “Will It Swap?” in which chefs, bakers, and cooking enthusiasts tweaked their recipes by swapping out whipping cream, regular milk, or heavy cream for one of Oatly’s varieties.
Our focus shifts to a standout episode featuring Vic Zagami, a talented home baker and father. In this episode, Vic teamed up with Oatly to recreate his renowned Italian cream puffs, but with a twist- replacing regular cream with Oatly’s Whippable Creamy Oats. The result? Delectable, mouth-watering, diary-free cream puffs everyone loved.
With his demonstration of this easy recipe swap, Vic helped people see just how versatile Oatly’s oat milk can be in both sweet and savory dishes; he also used other products in Oatly’s range for some pasta and sauce.
John Rondi
John Rondi is well known for sharing fun, flavorful cocktail recipes on his popular account. And what’s more? John is also a cool dad, as he shares some of his recipes in the company of his son Johnny. Earlier this year, Olipop partnered with John and Johnny as part of its Mocktails in Minutes series, showcasing healthy and delicious mocktail recipes.
Using Olipop’s Ginger Ale Soda, the duo created a refreshing ginger ale mocktail, the perfect non-alcoholic drink for sharing with family this Father’s Day. Partnering with popular culinary dads like John is a win-win for both sides, as fans get new recipes to try at home while Olipop expands its reach.
Cheers to Healthier Beverage Options This Father’s Day!
Even though it has become a tradition that celebrations should involve alcohol like beer or whiskey, we must remember to always prioritize health, especially for our dads. From probiotic sparkling waters to lightly sweetened herb sodas, today’s healthy CPG beverage brands make prioritizing health during celebrations incredibly easy and delicious.
So this Father’s Day, offer fathers and other family members any of the healthier beverage options we have listed as a thoughtful way to show them that you care for their well-being. Or make them some fresh mocktails or smoothies that everyone can enjoy. These little gestures will definitely be appreciated.
For healthy CPG food and beverage brands wanting to reach similar health-minded consumers and turn them into lifelong brand advocates, don’t hesitate to reach out to The Missing Ingredient. We have a proven track record of strategically introducing healthy brands to new customers through integrated digital marketing campaigns. Let’s help give your brand the boost it needs.